FREE ONTARIO WIDE SHIPPING ON ORDERS OVER $500 ORDER BEFORE 3PM EST FOR SAME DAY SHIPPING
Posted 8th Nov 2017
Your clients are the bread and butter of your business, and you want them to be able to get in touch with you when they need to. Those relationships are so essential to the success of your business, and the people you spend hours with at appointment after appointment, year after year (if you’re lucky) can start to feel like more than clients. This is one of the best parts of the beauty industry: over time you get to know people (they talk about their kids, their partners, their jobs) and it’s like you have a whole extra clan of friends!
The tricky part comes when you have to establish some boundaries between your life as a business owner and your personal life. Hair Flair grew out of our founder Melanie’s desire to have the best hair extensions herself, and after she learned where to get the best hair and how to install extensions, her friends began asking her to install some for them, too.
Soon, Mel realized there was business potential: no one else in the London area seemed to be providing the same quality of extensions! Her first clients were her friends, and then their friends. Long before she had a website or a Facebook page or a 1-800 number, Melanie had a cell phone and potential clients texted her for an appointment.
Fast forward several years later, Mel’s cell phone has become the main business phone, and many clients still text her for appointments. During business hours her assistant Jenn uses it like a business phone, and then after hours it once again becomes her personal phone. This arrangement works for us for now, because we take steps to ensure boundaries are adhered to.
Pros
Cons
We may never give up the option of texting to communicate with our clients, because in many cases it works for us. But, when it comes to keeping it professional, here are some things we keep in mind: